Boot Camp for Applied Economics



Strategic Management through Applied Economics

When strategic management is grounded in economic analysis, success is most probable. This workshop is meant to enable the 21st century worker to maximize data and information use to innovate within an organization, individually and as a team member. Each topic includes a case study to demonstrate and practice the concept being presented.


1. Knowledge Work for the Knowledge Economy (Drucker)
  • The Knowledge Economy (Drucker)
  • Appreciative Inquiry (Cooperrider and Whitney)
  • Learning vs Status Quo (Dweck)
  • Individual Branding: subject matter expertise (SME), Invisible Capital (Raab)
  • Knowledge Work Skills: autonomy, results orientation, quality versus quantity differentiation, projects, continuous evaluation for learning (Drucker)


2. Entrepreneurial Mindset: Lean Start Up (Ries)
  • For all Innovation – Minimum Viable Products, Pivoting or Persevering
  • Learning Organizations: personal mastery, mental models, shared vision, team learning, systems thinking (Senge)


3. Concept of Applied Economics
  • Identifying, Evaluating, Prioritizing Economics Options: assumptions, validated learning, innovation accounting
  • Data – structured and unstructured, data sources
  • Supply/Demand scenarios
  • Opportunity Costs
  • Scarcity of Resources, Making New Resources
  • Behavioral Economics: behavioral tendencies, choice architectures


4. Data, Information, Knowledge, Action
  • Asking the Right Questions
  • Data Collection: current, best practices, MVP and validated learning, filling the gap
  • Surveying
  • Infographics
  • Database Creation, navigation, tracking, evaluating
  • Tables: line graphs, bar graphs, etc.


5. Software/Technologies for Data Management




WORD, change bars, etc.

Survey Monkey

Reviews (tracking and trending)

Excel and pivot tables

Google Analytics




6. Business/Organizational Protocols and Operations
  • Building Context
  • Project Structures
  • Communications (Jensen), Networks (Garber), Mentors
  • Timelines and Metrics
  • Scorecarding (Kaplan and Norton)
  • Industry Profiles, Individual Profiles (Kennedy and Deal)
  • Being an Asset, Benefits/Impact Summary